Select Your Revenue Stage:

<$2-$5M/year

$5-$15M/year

$15-$35M+/year

General Investment FAQs

How soon until we can start seeing growth?

Most companies see clarity and traction within the first 30–60 days. However, meaningful growth depends on establishing a solid foundation first. Many companies we work with don’t have a reliable KPI dashboard or accurate tracking in place—so that’s our first priority. Once the numbers are clear and the system is aligned around your goals, execution becomes much more focused and impactful. From there, momentum builds quickly.

How long until we can run the program independently?

The full program typically takes 6–18 months to master, depending on your pace and needs. Most companies see clarity and traction within the first 30–60 days.

Do I have to sign a long-term contract?

No. All plans are paid month-to-month, cancel anytime.  We recommend committing to a minimum of 6–12 months to realize the long-term benefits of the program.

What’s included in the monthly price?

Every plan includes access to the repeatable Marketing for Gold™ process, executive-ready KPI dashboard, and Fractional CMO implementation coaching.  Higher tiers add hands-on execution options.

Do you replace our marketing team or agency?

No — we make them better. Our program guides your team, fills skill gaps, and keeps strategy and execution aligned, so everyone pulls in the same direction

Why are investments structured by revenue stage?

Because the needs of a $3M company are very different from those of a $25M company. Each revenue stage brings its own level of complexity, constraints, and growth opportunities. Structuring investments by stage ensures you’re not overpaying for resources you don’t need or underinvesting in the systems required to scale. This way, every dollar is aligned with the right level of strategy, support, and execution to maximize ROI at your stage of growth.

Trusted by Award-Winning National Clients

Glen Pratt is in the top 5% of marketing people I’ve managed, worked with or collaborated with in the last 10 years. He has a big-picture, high Marketing IQ that is strategic, innovative and realistic.
Al UszynskiPublisher
Glen is a dedicated, knowledgeable, and creative individual. His energy is contagious, and it shows his passion for the work he does. I appreciate his efficiency, thoroughness, and ability to execute campaigns.
Jill ThibertHead of Media Sales
They deeply understand the target audiences and continually develop new ideas for campaigns that truly resonate. Their leadership and communication skills are top-notch and can bring out the best results.
Siegfried LugerCEO
It was a pleasure working with Glen. Glen brought a detailed focus to his marcom program management while ensuring the minutiae remained clearly in keeping with our big-picture goals and objectives.
Brad KoernerVP Product

Video Testimonials

FAQs

Why would I want a marketing growth coaching program?

Because without one, your marketing investments are reactive, scattered, and hard to measure. Our approach gives your team structure, focus, and accountability. It connects strategy to execution, aligns campaigns with revenue goals, and shows what’s working so you’re not guessing, over-hiring, or burning cash on random tactics.

How long does it take to learn the program?

Most companies see clarity and traction within the first 30–60 days. The full program typically takes 6–18 months to master, depending on your pace and needs.  We designed it so you can run it confidently without us. 

Why Marketing for Gold? ⛏️

We developed this in response to the financial chaos many businesses experience with marketing. Our goal is to bring increased results and peace to your enterprise.

We also understand the divide between executive teams and marketing operations. We bridge that gap so profitability is clear, as is the game plan and how your goals will be achieved.

How does this fit in with my existing resources (in-house hires/agency)?

Our program complements your internal marketing resources by enhancing their efficiency, visibility, alignment, and output. Instead of replacing your internal teams, we empower them to do more—with greater clarity and control. Think of it like giving your resources a high-performance engine: they’re still driving (if you want), but with better reporting, a clear strategy, and fewer roadblocks.

Who is this growth program for?

Presidents, CEOs, GMs, VPs, and Directors of growing mid-sized B2B companies earning $2–$35 million in annual revenue looking to 2x, 5x, or 10x the business. Many have built impressive sales teams and want to expand their growth with professionalized marketing.

How is this program structured?

We focus on four areas:

  1. Reporting: Mapping clear business goals to an executive-ready KPI dashboard that shows if you’re on track.
  2. Strategy: Documenting a clear strategy so everyone knows the game plan. This enables your extended executive team to provide valuable feedback—previously not possible when the strategy lived in someone’s head.
  3. Resourcing: This entails planning the who, how (processes), what, and when (timelines).
  4. Execution: We provide targeted and full execution support depending on your needs.
What does the workflow look like?

Depending on your plan, you’ll meet virtually for an hour each month or weekly with one of our Marketing for Gold™ Fractional CMO Implementation Coaches. We guide you through the process, review KPIs, tweak the strategy, and help execute.  At the end of each call, your team will have clear next steps to complete. You’ll also receive a detailed next-steps email outlining what to do next.

Not in growth mode? Try our tactical, project-based
B2B marketing services:

Not in growth mode?
Try our project-based
B2B marketing services:

Marketing Coach icon

Leadership, Strategy & Planning

Guidance to align leadership, clarify strategy, and plan growth with measurable, scalable impact.

Marketing Consultant icon

Reporting, Analytics & Insights

Turn data into clarity with dashboards, segmentation, and metrics that drive decisions.

Marketing Consultant icon

Creative, Campaigns & Execution

Engage your market with targeted campaigns, sharp messaging, and on-brand creative.